Take the shortest path from preparing to closing the deal: Integrating a real-time product catalog with route & appointment planning and embedded order processing, blue-app enables field sales forces to finish all distribution processes in one go. The digital product catalog and additional editorial functions make blue-app a perfect solution to stimulate purchase and to cross-sell through multimedia presentations that highlight portfolio, promotions and matching items. Thanks to seamless data imports from all common ERP, CRM and PIM systems, blue-app makes it easy to personalize offers and to commit to individual delivery dates and conditions. Direct shopping-cart-to-purchase-order functions speed up delivery while route & appointment planning provide in-depth control of all sales activities. Moreover, blue-app grants unhampered 24/7 access to all product and customer data even when offline.